Pharma Should Acquire Software Startups

The pharmaceutical industry has been dormant throughout the last decades when it comes to finding new business and sales models. The big ones have been keen on keeping competitors out of their businesses by close surveillance or legal action. In order to sustain and grow their revenue, the pharmaceutical industry has one of the most effective salesforces out there, which is why those companies have been doing really well financially – and still do.

Health 2.0 Europe: Full Programme and 100€ Discount for MedCrunch Readers

We are eagerly awaiting the upcoming Health 2.0 Confernce in Berlin on October 27/28 2011. Team MedCrunch will be part of the entire conference talking to startups and grasping the status of Health 2.0 in Europe in general. The programme so far is ecclectic and diverse and it looks like it’s going to be a promising event. The best way to get a feeling for this unique event is scrolling trough the schedule, so here we go:   Thursday 27 October 2011 12h00 Registration opens 13h00 Welcome and keynote address Nino MANGIAPANE, Head of eHealth and Telematics, Ministry of health (DE)* 13h30 Health 2.0 — Introduction and state of play A tour of the latest and greatest in Health 2.0 from around the world, a vision for the future of Health 2.0 in Europe. by Matthew HOLT and Indu SUBAIYA, co-founders of Health 2.0 (US) and very special guestsincluding… Roberto ASCIONE, Publicis Healthware International (IT) Christoph GOETZ, Bavarian Administration of Statutory Health Care Physicians / KVB (DE) Gábor GYARMATI, Szinapszis Group (HU) Frank NEUMANN, BIG Direkt (DE) Roman RITTWEGER, Advisors in Healthcare (DE) Kai SOSTMANN, Charité University Hospital (DE) 15h00 Refreshment break in the exhibit area – or catch the Deep […]

Health: A Misnomer? Why Your Health Message Does Not Work

Most of us have been there. We have delivered sound and tested health advice to our patients but the patients just won’t listen. We tell them again, still to no avail. Frustration sets in and we ask ourselves why the he** they come to us in the first place when they won’t do what we tell them to. It’s not that these patients are stupid by any means. Many of them are really smart and successful. They might even have a university degree, drive expensive cars, live in beautiful houses etc. So most of them know the art of setting goals and achieving them. So what’s the problem we are facing here? We think that the whole health-communication paradigm is broken. Why? Becaus health itself is a misnomer and in this post we are going to tell you why. What is “health” to most people? If you ask your patients, they will come up with a sentence that sounds something like “not being sick”, “not being in the hospital”, “feeling good without disease” etc. So essentially to them, health is the absence of disease (we know the WHO and other entities have a different definition of health but they just […]

OsiriX PRO for Lion is now available

With the new certified OsiriX PRO Workstation with 64-bit, aycan emphasizes its competence in digital image processing once more. Besides bug fixes, new innovations are also implemented in the latest version.The most important features are:OS X Lion su…